# Echod - [Welcome to Echod](https://docs.echod.ai/index.md): Echod measures how AI platforms talk about your brand - and these docs show you how to get the most out of it. - [Quickstart](https://docs.echod.ai/get-started/quickstart.md): Go from a new account to your first AI crawl in five short steps. - [How Echod works](https://docs.echod.ai/get-started/how-echod-works.md): The building blocks behind every Echod number: projects, topics, prompts, crawls and answers. - [Metrics overview](https://docs.echod.ai/metrics/overview.md): Every metric Echod reports, what it answers, and where to find it. - [Visibility](https://docs.echod.ai/metrics/visibility.md): The share of AI answers that name your brand. - [Share of Voice](https://docs.echod.ai/metrics/share-of-voice.md): Your slice of every brand mention in AI answers, including brands you do not track. - [Average Position](https://docs.echod.ai/metrics/average-position.md): How early in an AI answer your brand is named, when it is named at all. - [Sentiment](https://docs.echod.ai/metrics/sentiment.md): A 0-100 score for the tone AI answers use when they name your brand. - [Citation Rate](https://docs.echod.ai/metrics/citation-rate.md): How often AI platforms use your own website as a source for their answers. - [Source metrics](https://docs.echod.ai/metrics/source-metrics.md): Retrieved, retrieval rate, citation rate and gap score: how the Citations page measures domains and URLs. - [Brand profile](https://docs.echod.ai/setup/brand-profile.md): The brand details Echod uses to recognize you in AI answers and to suggest what to track. - [Topics](https://docs.echod.ai/setup/topics.md): Group your prompts into the subjects your buyers care about, and add, pause or remove them. - [Prompts](https://docs.echod.ai/setup/prompts.md): Write the questions Echod sends to AI platforms, classify them by intent, and keep your list within your plan. - [Import topics and prompts](https://docs.echod.ai/setup/import-topics-and-prompts.md): Add or update many topics and prompts at once from a CSV file. - [Competitors](https://docs.echod.ai/setup/competitors.md): Choose which brands to compare yourself against, and manage the brands Echod discovers in AI answers. - [Regions and platforms](https://docs.echod.ai/setup/regions-and-platforms.md): Choose the countries Echod asks from and the AI platforms it asks. - [Filters and periods](https://docs.echod.ai/analyze/filters-and-periods.md): Narrow any report to one AI platform, one region and the time window you care about. - [Dashboard](https://docs.echod.ai/analyze/dashboard.md): A tour of the dashboard: the widgets, what each one shows, and how to use them together. - [Topic and prompt reports](https://docs.echod.ai/analyze/topic-and-prompt-reports.md): Compare your results across topics and prompts, and drill into a single topic or prompt to see who wins and why. - [Chats](https://docs.echod.ai/analyze/chats.md): Open a single AI answer to see exactly what was said, which brands were named and which sources were used. - [Citations](https://docs.echod.ai/analyze/citations.md): See which domains and pages AI platforms rely on for your prompts, and find the sources worth targeting. - [Crawls and data freshness](https://docs.echod.ai/analyze/crawls.md): When Echod collects new answers, what the crawl status card means, and what to do when data stops moving. - [Shopping overview](https://docs.echod.ai/shopping/overview.md): How often AI answers show your products in shopping results, and whose products they show instead. - [Products](https://docs.echod.ai/shopping/products.md): Every product AI answers showed, your catalog beside it, and a detail page for each one. - [Product catalog](https://docs.echod.ai/shopping/catalog.md): Import your products from a Shopify store or a file so Echod can recognize them in AI shopping results. - [Shopping metrics](https://docs.echod.ai/shopping/metrics.md): How Echod measures product visibility, win rate and position in AI shopping results. - [Projects](https://docs.echod.ai/account/projects.md): Add, switch, pause and delete projects, and decide when you need more than one. - [Members](https://docs.echod.ai/account/members.md): Invite teammates to your organization and understand what each role can do. - [Account and notifications](https://docs.echod.ai/account/account-and-notifications.md): Update your name, email address and password, and choose which emails Echod sends you. - [Plans](https://docs.echod.ai/account/plans.md): Echod's plans, what each one includes, and how the free trial works. - [Plan limits and coverage](https://docs.echod.ai/account/plan-limits.md): What happens when you reach or exceed your plan's limits, and how to bring everything back into coverage. - [Manage your subscription](https://docs.echod.ai/account/manage-subscription.md): Choose or change a plan, update payment details, download invoices, and cancel. - [MCP Server](https://docs.echod.ai/mcp/introduction.md): Connect AI assistants like Claude, Cursor and other MCP-compatible tools directly to your Echod data. Ask questions in plain language and get answers from the same data the dashboard shows. - [Setup Guide](https://docs.echod.ai/mcp/setup.md): Connect Claude, ChatGPT, Cursor, VS Code, GitHub Copilot, Codex, Windsurf or any other MCP client to Echod by signing in. - [Use Cases](https://docs.echod.ai/mcp/use-cases.md): Example questions and workflows for the Echod MCP server. Browse by type if you need ideas on what to ask. - [Prompts](https://docs.echod.ai/mcp/prompts.md): Echod ships native MCP prompts: eight ready-made analyses exposed in your AI tool. Each one is a single command away. - [Tools Reference](https://docs.echod.ai/mcp/tools.md): Every tool the Echod MCP server exposes, with parameters and response fields. This documentation is built and hosted on [Mintlify](https://mintlify.com), a developer documentation platform.